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Naked Business Proposals 2.0 |
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DAS BUCH HENOCH
Naked Business Proposals 2.0
Serg Sam
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Old or new business?
The Internet makes possible to exploit old businesses (sale of products and services of the conventional economy) or new ones (based only on information transferring). For the first ones, the e-commerce infused new prospects. Thus many companies of the traditional world contemplated astonished how some Web enterprises without capital nor experience suddenly severed them a huge slice of the market. And when they tried to jump into the Internet they realized that they didn’t know how.
In the Mesozoic era of businesses on the Internet (1996-1998) was common to work on a subject, still with few resources, and launch it rapidly to the Web in order to see what happened. It was that way that many sites took fly rapidly and became multimillionaire businesses, without going through the stage of theoretical formalization of business and without important initial investment: Napster.com, ICQ, Netscape, Yahoo, Amazon, were examples of it.
At this point, there is considerable competition in almost any imaginable field of e-business. However, there are still many open fields, either in the pure Net economy or in the brick and click junction. I focus my efforts into those businesses where little can achieve much, with the aid of a smart Internet strategy. Most are within the reach of the small entrepreneur and investor.
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